With over 100+ festivals every year, 20+ summer farmers markets, 15+ beer gardens and 20+ museums, you could spend a month in Milwaukee and never see it all. Check out our calendar of …

Looking for the ultimate Milwaukee experience? Find inspiration in our Official Visitors Guide, packed with insider tips, must-see events, and trip-planning essentials.

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Explore Milwaukee's top attractions, including museums, parks, the county zoo and Discovery World.

Visit Milwaukee's calendar of events is the No. 1 source for things to do in Milwaukee. Whether you’re planning your next vacation or looking for something to do this weekend, there's an event here for …

Learn about Milwaukee's diverse cultures, growing neighborhoods, and exciting new projects.

Our mission and our reach has flourished in the decades since. Today, Visit Milwaukee markets the Greater Milwaukee area as a top choice for business, convention, and leisure travel to national and …

Discover Milwaukee with guided or self-guided city tours. Visit iconic landmarks, historic bars, breweries, and scenic neighborhoods.

Our official city map is a handy resource that highlights key attractions, neighborhoods, and how to get around, with everything you need to navigate and explore the city with ease.

Visit Milwaukee gains insight into visitors’ travel patterns, origin markets, hotel stays, media preferences and more using data from Tourism Economics, an Oxford Economics company that is a leader in …