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The initiative is being supported through a mix of in-arena visibility, owned social channels and targeted digital amplification.
The Government of Canada follows in second place with an ad promoting its "Building Canada Strong" initiative.
Meanwhile, France's newly approved bill heads to the Senate, and Sri Lanka is considering joining a long list of nations with similar legislation in the works.
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The brand is leveraging OOH, streaming platforms and social-first content to expand reach and showcase the full spectrum of ...
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General manager Liz Rose promoted to president and COO as the agency expands leadership and account teams to support ...