In a changing college football landscape, one of the few remaining constants is no more. The Rose Bowl won't start at 2:10 p.m. local time in Pasadena

Straying from the traditional 2 p.m. kickoff time, the Rose Bowl game will instead begin an hour earlier so all three New Year's Day College Football Playoff quarterfinal games are placed "in an ideal window,

The College Football Playoff unveiled dates, times and television information for the 2025 quarterfinals, semifinals and the College Football Playoff National Championship. Action is set to commence at 7:30 p.