Max is trading its bright blue branding and logo for a black-and-white color palette that evokes HBO’s classic branding.

Apple TV+ seriously put its back into it when introducing the world to Lumon’s dark arts in the popular thriller series ‘Severance’. The Ben Stiller-directed hit left many fans on the edge of their ...

The right audio cues can create instant brand recognition, arouse emotions and enhance immersive experiences across digital ...

With a potato print-like technique and a logo inspired by lines scored into fresh dough, this identity pays homage to all the ...

Just a few years after debuting its original logo, the Max streaming service, surprised users with an updated new logo and ...

While a logo can be both copyrighted and trademarked, copyright protects the artistic design, while trademark protects the brand name or symbol. To copyright a logo, you need to create an original ...

Artificial intelligence is perhaps less suitable for practical needs than it is for creating a dreamer's fantastical land.

In a global exclusive, WIRED went inside TAG Heuer's Swiss factory to see exactly how the brand has brought back its classic ...

In the endless legal slugfest between Jack Nicklaus (the golfer) and the Nicklaus Companies, LLC (his former corporate alter ...

Sometimes, the type choices made on screen and television end up being as iconic and memorable as the features themselves and can set the tone in terms of visual storytelling even before a single word ...

The Delhi High Court has granted a permanent injunction in favour of the French brand L'Oreal SA against trademark ...

ChatGPT-4o Image Generation creates precise text in images for posters and ads, refines images through prompts, handles up to ...