Is anyone else feeling a bit overwhelmed by the news these days? Well, things may be about to get stranger—and that includes skiing. The CEO of X Games, Jeremy Bloom, has announced the launch of Owl ...

The X Games are back for the weekend between June 27-29, 2025 in Salt Lake City. The best skateboarders, BMX, and motocross riders will compete in Utah for gold. Just ahead of those events, however, ...

After experimenting with AI judges at the Winter X Games six months ago, Jeremy Bloom, CEO of the X Games, is launching an entirely new company based around the technology, and has pulled in some ...

After launching at the X Games last January, The Owl AI has raised an $11 million seed round as it seeks new sports and settings where it can update human-based functions like officiating and judging.

The action sports event restructures, taps AI and reality TV to widen its global audience and vie with mainstream competition. CEO Jeremy Bloom's next trick is ...

Former Olympic skier and Buffs football star Jeremy Bloom (A&S ex’06) was named CEO of the X Games, a biannual sports action event series that includes skateboarding, BMX, freestyle motocross, skiing ...

Jeremy Bloom, a Boulderite, ex-ski pro and former University of Colorado football standout who was tapped in late 2024 as the new CEO of the X Games, has raised $11 million from investors to ...

As part of his overhaul of the 30-year-old X Games franchise, Jeremy Bloom deployed AI judging for the first time at the Winter X Games in Aspen in January. The technology, developed with Google Cloud ...

Over the past year, under the leadership of its new CEO, Jeremy Bloom, the action sports circuit X Games has rapidly evolved, embracing initiatives like sports betting, AI-powered judging, and an ...