Roku will be the first major streamer to use measurement firm iSpot‘s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES.

Neil Young was angry when he sat down to write the lyrics to 1988’s “This Note’s for You.” Throughout the decade, he’d seen everyone from Eric Clapton and Michael Jackson to David Bowie and Tina ...

Just when you thought the post-Peak TV glacier of shows had melted into a puddle of mediocre algorithm-feeders, the medium snapped back to form in 2025. We may not be in the midst of a new golden age ...

Tesla famously doesn't run TV ads for its cars. But that doesn't mean there's no Tesla advertising at all. Ahead of the annual shareholder meeting on November 6, 2025, the EV company began showing ...

PITTSBURGH, Nov. 14, 2025 /PRNewswire/ -- "I thought there could be an easier way to push a baby stroller, especially on long walks or during outings," said an inventor, from Glenside, Pa., "so I ...

PITTSBURGH, Nov. 14, 2025 /PRNewswire/ -- "I wanted to create an improved personal fan to provide a comfortable cooling sensation at any time," said an inventor, from Long Beach, Calif., "so I ...

PITTSBURGH, Nov. 3, 2025 /PRNewswire/ --"I wanted to provide AC and USB power accessibility and both reading and night light functionality for various situations where beds, couches, and other ...

BELLEVUE, Wash.—Julie Van Ullen has joined cross-platform TV ad measurement company iSpot as president and chief revenue officer. Van Ullen, who will report to iSpot founder and CEO Sean Muller, will ...

Former President Barack Obama is featured in a new ad supporting California's Proposition 50 redistricting plan. The "Yes on 50" campaign, led by Gov. Gavin Newsom, is a response to Republican-led ...

BELLEVUE, Wash.—Despite ongoing worries about the economy, new data from iSpot shows that national linear advertising revenue recorded a 4.2% increase in Q3 2025 versus a year earlier to $8.77 billion ...

Even as President Donald Trump directed the FDA in early September to begin cracking down on direct-to-consumer pharmaceutical advertising, spending on TV drug ads still ratcheted up compared to the ...