The music icon's hair care brand, Cécred, will officially be available at over 1,400 Ulta Beauty stores nationwide and online ...

Danessa Myricks is the first to admit that her pathway into the beauty industry was unconventional. “I say that I am accidental in every way,” she says. “I knew nothing, I had no money, but ...

When Founder Julianne Goldmark launched Emi Jay as a hair accessory brand at age 14, back in 2009, she never would have ...

Indian brands are now attempting to cater to people's needs concerning skincare and makeup options in innovative yet sustainable ways. However, it comes with its setbacks, especially in adhering ...

Huda Beauty, a makeup brand founded by United States-based makeup artist Huda Kattan, unveiled a new cosmetic line inspired by ube (purple yam), a staple root crop in the Philippines. Every year, on ...

If you ask YouTuber and beauty founder Deepica Mutyala what she wants for her brand Live Tinted, she’ll tell you: she wants it to represent a “medium” makeup movement. “There's always ...

Jamie Genevieve's story is every beauty creator's dream. She has captivated millions worldwide, transforming from a self-taught MUA working in a beauty counter to the founder of her own cosmetics ...

We wanted to bring a magical story to life through makeup,” says makeup artist Isamaya Ffrench, who worked with the brand Lashify. Makeup legend Pat McGrath designed the doll-like, abstract ...

Jasmine Hyman is the assistant beauty editor at Cosmopolitan where she covers all the best and buzziest launches in the industry from LED masks to lip balms. For this story, she, along with beauty ...

There are a few signs you can look out for that a make-up brand is going to be reliably trustworthy, but I’d argue that having a make-up artist at the helm is one of the biggest—perhaps the ...

What do Hollywood A-listers like Oprah, Jamie Lee Curtis, Kim Kardashian, and Hailey Bieber have in common? They’ve all ...

K-pop fans love Wonyoung for her talented voice and dance moves as a member of Ive, but the singer has also stolen hearts ...