About Rafael Nuissier Rafael Nuissier is a Miami-based entrepreneur and revenue strategist specializing in sales funnel optimization and analytics-driven growth. Through his consulting and educational ...

Explore top B2B marketing and sales tactics for 2025 to drive growth and engagement. Learn how to elevate your strategy today in our blog!

Struggling with slow website growth and limited return visitors? Building an online presence from scratch can be scary, because it's easy to get lost in the weeds unless you know exactly what you're ...

This article was produced for ProPublica’s Local Reporting Network in partnership with Capitol News Illinois. A portion of the reporting in Alexander County is supported by funding from the Pulitzer ...

It’s tempting to add more offers to your small business, but it comes with downsides to your positioning and operations. You may think adding new offers will increase your conversion rates and boost ...

Organic search visibility is a measure of how often a website appears in unpaid (organic) search results on Google and other search engines. High organic search visibility means a site ranks well and ...

Insights, news and analysis of the crypto market straight to your inbox ...

In her latest ExchangeWire column, Shirley Marschall ponders on the complexities of the advertising funnel, and the need to simplify the ad tech stack. You thought you were running the funnel? You’re ...

Our recent item regarding the theoretical possibility of a team having only one point has been the No. 1 story on PFT over the past two days. So here’s a little more. While it has never happened in ...