After rocking player-exclusive colorways of the flagship Air Jordan model ... yet Doncic clearly prefers the first model. The Jordan Luka 1 has been Doncic's go-to shoe for some time.

This led to Nike's brilliant marketing campaign promoting the Air Jordan 1 that has stood the test of time ... cutting to ...

Jordan Brand, for their part, knows what they have with the Bred and they always have. The shoe only comes back around every ...

Michael Jordan is an icon. Not just on the basketball court, but in pop culture too — even after retiring from the NBA more ...

online shoppers can choose from several colorways of the Air Jordan 1 on the Nike website. Doncic debuted his third signature sneaker with Jordan Brand, the Jordan Luka 3, last April in epic ...

Luka Doncic wears the Jordan Luka 3 ... it happens just as Jordan Brand is kicking off a year-long celebration of the Air Jordan 1's 40th anniversary. This is not the first time Jordan Brand ...

Update: It’s nearly time for the Air Jordan 1 Hi ‘85 “Bred” to make its grand return as Jordan Brand continues to tease the release with its ongoing “Banned” campaign. We now have the ...