Birkin, Walmart and class warfare

Birkin bags, Walmart's 'Wirkin' bag, class warfare and the internet
In previous eras of internet culture, mockery of the rich and famous was usually relegated to far-left forums. But as 2025 begins, ridiculing the rich appears to have gone mainstream.
Birkin handbags, Walmart’s ‘Wirkin’ and the meme-ification of class warfare
Nicknaming it the “Wirkin” bag – a portmanteau of “Walmart” and “Birkin” that also evokes “working class” – TikTok users have championed the bag as a symbol of working- and middle-class solidarity. Sociologists use the concept of “ symbolic interactionism ” to describe how people deploy symbols to understand and communicate social realities.
Does Walmart ‘Wirkin’ Bag Threaten Hermès So That It Must Protect Its Birkin Trademark?
Fashionistas who’ve long lusted after Hermès exclusive and ultra-expensive Birkin handbag got a pre-holiday treat thanks to Walmart.com. It offered a reasonably close Birkin facsimile bag – dubbed a “Wirkin” on social media for the “working class Birkin” or “Walmart Birkin” – priced around $100, compared to the $10,000 and up for the real thing.
Walmart’s version of the Hermès Birkin has taken over the internet
Budget-conscious buyers looking for luxury alternatives have flocked to Walmart’s Birkin bag look-alike, nicknamed the “Wirkin.”
These Conspiracies Around Walmart's Birkin Bag Dupe Will Have You Messed Up
Why is the bag so popular? One theory is those online who love the idea of Walmart selling an affordable bag that looks so similar to the high-priced Birkin believe it’s the perfect way for everyday people to give a middle finger to elites who are purposely trying to price them out of the high fashion game.
'Walmart Birkin' bag dupe goes viral. Why? Because the real thing costs $10,000
Walmart's Birkin bag lookalike costs less than $100, a far cry from the $10,000 starting price of an Hermès original. How to get a Birkin bag dupe.
Why Walmart's $80 Birkin bag dupe, dubbed the 'Wirkin', has sparked so much controversy
An inexpensive knockoff of the Birkin bag, an exclusive, extremely sought-after leather handbag by luxury brand Hermès that can sell for more than $400,000 US has launched a rousing debate online about fashion accessibility and copycat ethics.
Discounted version of Birkin handbag at Walmart sparks buzz
Walmart has the fashion world talking due to some new merchandise. Lisa Kudrow revealed during an interview on “The Drew Barrymore Show” (via People) that she recently discovered a note the late Matthew Perry left for her inside the “Friends” cookie jar,
Missed out on the viral ‘Wirkin’ bag? Shop these Birkin-inspired alternatives for every budget
The viral Walmart ‘Birkin,’ or ‘Wirkin,” sold out in days and is no longer listed on Walmart.com. Here are a few alternatives ...
Walmart’s $78 Hermès Birkin dupe is the fashion world’s hottest new handbag — and luxury lovers are fuming
Fashionistas are clamoring to get their hands on a “Walmart Birkin,” also known as a “Wirkin,” after discovering that the budget-friendly retailer hawks purses seemingly inspired by the costly Hermès ...
Birkin bag or Walmart dupe? See Kim Kardashian, more stars sporting the real Hermès purse
Walmart's dupe of the Hermès Birkin bag is going viral. See celebrities sporting the coveted designer accessory over the ...
Walmart Birkin Dupes: An Anti-Capitalist Flex or a Symptom of a Larger Problem?
Vin Diesel and Dwayne Johnson came face to face at the 2025 Golden Globes when Diesel took the stage to present the prize for ...
Workin’ for Your Birkin: The Bag’s Best Moments in Street Style
Here, a roundup of real-deal Hermès Birkin moments, from a brown ostrich leather style to Snehal and Jyoti Babani’s colorful ...
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'Walmart Birkin' goes viral: What to know about Hermès Birkin bags, $78 dupe
Hermès iconic Birkin bag is no stranger to being duped − but one particular knock-off, available on Walmart, has become so viral that it has sold out. The KAMUGO Genuine Leather Handbag for ...