Sonika Patel explains how the chain is centering the dining experience with a “Light the Fire” platform and seasonal push on ...
The chain’s marketing, which sets it in direct price competition with QSRs, delivered a sixth-straight quarter of ...
The updates, PepsiCo’s first in nearly 25 years, come as only 21% of surveyed consumers can identity a brand under the ...
Efforts for M&M’s, Skittles and Twix span a range of marketing strategies like a short-form sitcom, emergency candy ...
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