Sure, AI can generate, scale and optimise. But as Susie Hunt, Asia chair of Elmwood & MSQ, reminds us, it can’t feel, and it ...

Using 50+ Android apps and roughly 10 million installs as its engine, Arcade appears to be the work of a coordinated fraud ...

WPP has downgraded its growth guidance for 2025 to a decline of between 5.5% and 6%, with chief executive Cindy Rose ...

Campaign Asia-Pacific is pleased to announce that entries are now open for the Event Marketing Awards 2026, marking a decade ...

Declining valuation of about US$4.3 billion (£3.3 billion) means WPP could be at risk of being relegated from the FTSE-100 ...

But as Susie Hunt, Asia chair of Elmwood & MSQ, reminds us, it can’t feel, and it certainly can’t make people feel.

The industry fondly remembers a creative giant who gave Indian advertising its voice... and Ogilvy India its soul.

Email to staff says information, including bank and payroll number, salary, National Insurance number, and personal contact ...

When a Marriott ballroom in Tokyo turned into a 'mini Super Bowl' for Enhypen fans, it was long-term brand play. Marriott’s ...

The future of DDB as a global network is in doubt as parent company Omnicom has confirmed it is carrying out a “rigorous” ...

Meta’s new whitepaper charts the rise of new tech-native agencies in the region, and how their home-grown platforms and ...

Half a billion users, 22 billion posts and huge sway over what people buy, yet APAC marketers are still missing the moment, ...