Welcome to the new Campaign Asia-Pacific. As with any project of this scale, a few technical snags are being ironed in the backend. Bouquets and brickbats welcome.

The project on Aizome that made it to the Cannes stage stands out. Working with colleagues from Germany, India, and Japan—three countries deeply connected to indigo dyeing—and tackling the theme of ...

BRAND HEALTH CHECK: Swiss sportswear challenger On is sprinting ahead in Asia with 94% sales growth and flagship expansions, but can its CloudTec innovation and community-driven hype convert into ...

The live action and CGI animated Taika Waititi-directed spot anchors a full-blown takeover in support of the cola brand’s popular Pepsi Challenge revival.

The work from Flower Shop is ‘Wonderfully Unordinary.’ ...