“While AMC was initially reluctant to bring this to our theaters, our competitors have fully participated for more than five ...

AMC is joining major competitors in running even more commercials before the movie begins starting July under a new ...

AMC Theatres is confident its new business model of running ads before movies won’t discourage filmgoers from coming to ...

Moviegoers may have to wait a little longer before movies start at AMC Theaters as the theater chain is updating its pre-show ...

If a movie says it will start at 7 pm, we know there will be at least half an hour of trailers before the opening credits ...

AMC Theatres announced it will be adding commercials before movies, in addition to the already lengthy amount of trailers and ...

The pre-show will go on and on as the exhibition giant will introduce a “platinum spot” advertising window on July 1 ...

Now, a new report has revealed that AMC Theatres has entered into a new deal with its advertisers, creating a new spot for ...

The theater chain’s decision brings it in line with what its biggest competitors, Regal and Cinemark, have been doing since 2019, but it risks irking loyal customers.

As if waiting for a movie to start didn't take long enough, AMC Theaters has decided to add more commercials to films' ...

AMC Entertainment (NYSE: AMC) share prices popped after the company saw a record Memorial Day weekend, and investors got ...

AMC Entertainment Holdings Inc. has agreed to run more advertising in its theaters, ending its yearslong opposition to ...