Farlow operates as a cultural architect who recognizes that contemporary consumers want authentic relationships.

In the most recent episode of the hit HBO show The White Lotus, Jason Isaacs ‘ character Timothy Ratliff wears a T-shirt with ...

Marketing teams that are able to identify these intersections of social media, society and more will be able to anticipate ...

Major brands like Delta and Mars are embracing AI tools like digital twins and tapping into spiking neural networks.

Here's how brands can combine PR with marketing, social media, and other communication techniques to stand out in the crowd.

With the popular social media app once again at risk of going dark, there are best practices pharma brands can use on other platforms.

Stunts like killing off its beloved mascot Duo have helped the company grow into a massive internet success story.

The casual-dining chain created some buzz this week by unveiling a bold new look, only to reverse course with the help of ...

Neelima Burra, CMO of Luminous Power Technologies, shares how the brand took center stage with the placement in Rajasthan ...

Business executives and marketing teams frequently pour resources into capturing market share, improving brand image, and ...

Council of Churches of the Ozarks Inc. made good on a long-held goal Wednesday, unveiling a new name for the nonprofit that ...

And when a tight group of Texas Tech power brokers saw it last summer, their football and financial instincts kicked in. They ...