The announcement of TripAdvisor's new rebrand, designed by Koto, features most of the above. But the brand has also found a ...

As single-use plastic piles up in landfills and pollutes oceans, event spaces are turning to food packaging that can be ...

From her Southern roots to her signature design style, get to know Birmingham interior designer Caylee Stefanek of Logos ...

• Relevance: Personal branding keeps you visible. When you consistently express your opinion on various trending topics in ...

Justin Woodward started out as one of the small cogs in the big wheel of the game industry. He studied game art and design in ...

This year has seen a growing trend for subtle rebrands vs big, flashy ones we've seen in years gone by. This has been ...

Russell Simmons says he was “shocked” to learn T La Rock and Jazzy Jay’s 1984 single “It’s Yours” was produced by Rick Rubin, a white Jewish kid attending college at New York University and making ...

Andy Howl has been tattooing since 2002. He’s seen lots of changes in the industry. Aside from upgrades in tattoo technology, ...

AJ Blount and Britney Thompson were one of the six couples who put their relationship to the test by going to “The Ultimatum: ...

Color is one of the most powerful tools in branding, but most businesses overlook how context alters its impact. New research ...

Emily Sundberg used to work at Meta, helping to sell Instagram ads. Now she sells ads for herself, on her very buzzy Feed Me ...

A well-put-together brand helps build long-term success by differentiating you from your competitors and telling customers who you are and why they should choose you.