Now you can race hot wheels cars while you're sitting in your car but not driving your car, if you really like cars.

In assigning its KPop Demon Hunters Netflix has basically divvied up the spoils to play to each company's strengths: Hasbro ...

Xtreme Overdrive is an exclusive digital title that combines racing, customization, and multiplayer within the BMW ecosystem ...

KPop Demon Hunters' toys, collectibles, games, dolls and other products based on Netflix’s hit movie are coming next year ...

The two toy companies have been named co-master licensees for the franchise, with plans to roll out a slew of products ...

Mattel announced new video games inspired by its Monster High universe hitting Roblox and Fortnite. “Step inside the haunted ...

The company will launch its Monster High experience on the online game platform this week, soon followed by Hot Wheels, ...

It is the first time that Mattel has missed on both earnings and revenue expectations in three financial quarters ...

Mattel is launching “Monster High” inspired video games in Roblox and Fortnite as part of the toy company’s larger effort to ...

Netflix is teaming up with Mattel and Hasbro to turn its blockbuster animated film  "KPop Demon Hunters" into toys, deepening ...

Explore the new KPop Demon Hunters merchandise from Mattel and Hasbro, featuring exclusive toys, games, and collectibles.

Uno cards, Hot Wheels cars and American Girl dolls are popular purchases, according to Mattel, while Barbie and Polly Pocket ...