To move forward, companies and brands need to first take a look at their current brand positioning. But for a moment, even a brief moment, it would make sense to go back to the brand drawing board to ...
The Associated Press on MSN7d
US Ski & Snowboard agrees to 3-year partnership with retailer J.Crew for a line of lifestyle apparelGiven that J.Crew is such an iconic brand, and really going into an exciting place, we just felt it was the right opportunity ...
Courtesy of BIGHIT Music J-hope’s stage is breathing. An undulating sea of red fabric pulsing with light, growing ever upwards toward the roof of Allstate Arena outside Chicago until at the ...
After a successful launch in 2024, Sprite Chill will become a permanent addition to the Coca-Cola brand’s portfolio, according to details shared with Marketing Dive. Debuting last April, the soft ...
Royal fans, rejoice — Meghan Markle is gearing up to release her new lifestyle brand! The Duchess of Sussex, 43, announced on February 17, 2025, that she had changed the name of the brand from ...
Meghan Markle’s new As Ever brand has effectively been banned from selling clothing because the name is too similar to a Chinese fast-fashion company of the same name. In documents obtained by ...
Dancehall fusion sensation Samantha J is back. With new-found drive and energy, and – dare we mention it – a fit bikini-bod, the dancehall stunner who gave birth to her son, Trillion ...
J.Crew Group chairman Kevin Ulrich and J.Crew Group CEO Libby Wadle say the partnership will amplify the brand's tradition in sports and the great outdoors.
Meghan Markle is owning it. The Duchess of Sussex, 43, admitted that she made “mistakes” in the launch of her As Ever brand in a rare interview with People published Monday. “I appreciate ...
The owner of an independent business with the same name as Meghan Markle's As Ever brand has shared a major update. Meghan surprised fans when she announced she was renaming her American Riviera ...
Meghan Markle is swapping out her throne for a seat in the boardroom. Of course, Meghan never actually sat on a throne despite marrying a prince, and she hasn't been a working royal in over five ...
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