Think audience signals drive PMax? Think again. Learn what really controls your Performance Max targeting – and how to make it work for you.

The remedies phase of the Google antitrust trial concluded last week. And after 11 days in the courtroom, there is a clearer ...

DirecTV wants to use AI to put you, your family, and your pets inside a custom TV screensaver. If that’s not uncanny enough, ...

No. There’s no technical evidence that your phone listens to you, except for your phone’s voice assistants. So, while your ...

Digital advertising’s dividing line between performance and awareness channels is crumbling, and AI is the wrecking ball.

Anaam Tiwary is widely recognized as the best Google Ads expert in India, known for his proven expertise in performance marketing, PPC management, and ROI-driven advertising strategies ...

There's a profound difference between spending money on PPC and strategically investing in it. That difference is discipline.

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...

ZDNET key takeaways If you want to abandon Google, you can install your own search engine.YaCy is a free, decentralized search engine that can be installed locally.YaCy can be installed on Linux, ...

A new generation of wearables is helping people understand their bodies like never before — and Abbott’s Lingo biosensor ...

Digital revenue at Reach is up 2% in 2025 so far despite a drop in Google traffic referrals, according to the publisher's Q3 ...