TikTok beauty trends often inspire and invite users to try the newest hair hack or the buzziest skin-care ingredient.

It all started when Suzanne Lambert, a comedian from Washington, D.C., made a viral video titled "doing my makeup like the ...

TikTokers are entering their villain era. Here's a guide to setting boundaries like 'Reputation'-era Taylor Swift.

After Milk Makeup dropped its cult-favorite Hydro Grip Primer, TikTok quickly fell in love with its staying power. Because of ...

TikTok user Hobbitparty, who herself tried out the “Republican makeup” trend, refers to the look as outdated — perhaps a ...

Learn how to create the iconic Lagos Baddie makeup look. This guide covers everything from skin prep and foundation to lashes ...