Learn how distribution channels move goods from producers to consumers, including the roles of wholesalers, retailers, and agents, and understand direct and indirect channels.
Amazon appears to be single-handedly taking over the retail world, but what’s less well known is that a good portion of the products displayed on Amazon’s endless pages are actually offered up by more ...
In the interconnected world of global commerce, a well-orchestrated distribution strategy is paramount for business success. The impact of this strategy reverberates across customer satisfaction, ...
Once you've determined the most effective distribution channels for selling your product or service, you must support these decisions with a variety of pricing, branding, advertising, promotional and ...
Forbes contributors publish independent expert analyses and insights. I’m a professor sharing perspectives on commercial transformation. The current pandemic is taking a toll on the way many companies ...
The reasons you choose particular places to sell your product go beyond the amount of sales you generate. Some distribution channels that help you sell your product also can hurt your business more ...
The sports-first live TV streaming platform FuboTV has added more free ad-supported streaming TV (FAST) channels to its consumer offerings. The addition is part of a strategy to further grow its ...
In this role, Hayes will lead the development and execution of Kodiak’s channel strategy, shaping how the company partners ...
FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--Odyssey Elixir, a leader in next generation functional mushroom energy drinks, announced today its launch into select GNC stores across the nation. The mushroom ...
SAN DIEGO--(BUSINESS WIRE)--Inseego Corp. (Nasdaq: INSG), a leader in 5G edge cloud solutions, today announced Keri Bolding has joined the company in the newly-created role of SVP of Global Channel ...