Jake Paul and Logan Paul announce Thursday they'll participate in a reality show, ending speculation the boxing brothers will square off in the ring.

Coming off his blockbuster fight against Mike Tyson, Jake Paul announced on social media: "The moment you've waited a decade for."

Jake and Logan Paul jointly made an announcement on social media, but there’s good reason to believe it won’t be an actual boxing match.

Influencers Jake and Logan Paul are ready to take your TV by storm. The brothers’ new reality series, Paul American, premieres March 27 on Max, the streamer announced Thursday.

Brothers Jake Paul and Logan Paul have made social media announcements that suggested their next fight will be against each other and aired on HBO Max

This is far from guaranteed to be a fight as the Pauls — known marketing savants — are famous for pulling these types of stunts for publicity: Logan previously pulled a marketing ploy that showed his bus under attack from angry fans who appeared to be pelting him with PRIME drink bottles.

YouTubers Jake and Logan Paul are no strangers to the spotlight, and they're giving an even deeper look into their lives. The Paul brothers announced

The Paul brothers’ hype poster turned out to be a promotion for a new reality show rather than a boxing fight.

Logan Paul has accused airport staff of stealing watches worth US$300,000 (S$406,000). The 29-year-old wrestler has been left reeling after a US$50,000 Audemars Piguet watch — which was a Christmas gift from his brother Jake Paul — and a US$250,

In the trailer for Paul American, the brothers aren’t hiding the controversy that follows them. “I’m uncancellable,” Jake declared as he puckered his lips. “We’ll put that to the test, brother!” Logan replied.

Jake Paul and his older brother Logan Paul believe they are here to stay. PEOPLE has an exclusive look at Paul American, the all-new, eight-episode reality series from Max featuring the social media influencers turned fighters.