NEW YORK - Love her or loathe her, Barbie has been transformed again, this time into a version for children as young as 3. Gone is the contentious hourglass figure for My First Barbie, which launched ...

Once I became a parent, I noticed for the first time that the products I was buying came with pre-addressed postcards. These postcards ask you to send in your contact information, so you can be ...

The financial results are impressive in my view. The company is growing nicely, and the capital structure is in many ways the strongest it's been in years. That written, I'm not adding to my stake as ...

Journalist Bonnie Burton writes about movies, TV shows, comics, science and robots. She is the author of the books Live or Die: Survival Hacks, Wizarding World: Movie Magic Amazing Artifacts, The Star ...

EXCLUSIVE: Mattel, the global toy and family entertainment company behind Barbie, today announced the formation of Mattel Studios, which will bring the company’s film and television units together ...

The toy giant is exploring new ways to connect with families and fans beyond its classic products. Mattel reported its third-quarter earnings in October, prompting a negative market reaction, as the ...

It’s in the hand-painted eyelashes on every Barbie doll prototype. It’s in the meticulous detail found on the millions of Hot Wheels and Matchbox cars made every year. It’s in the ingenuity of the ...

EXCLUSIVE: Fast & Furious star Vin Diesel will now write the feature take of Mattel Studios’ Rock ‘Em Sock ‘Em Robots. Vin ...