Google lowered the customer match list minimum from 1,000 to 100 users, opening the door for smaller advertisers to leverage ...

Sitewide clicks are down, but clicks to homepages are up 10.7%. Your homepages may become even more valuable in AI search ...

Google’s AI Mode hides referrer data, making clicks invisible in Google Search Console and analytics platforms. Is this Not ...

The arrival of ads in AI Overviews marks a big shift for Google search, though it's still unclear how the new ad format will ...

Google's expansion of Search and Shopping ads will open new opportunities for businesses to reach users during early, ...

Google Marketing Live 2025 made one thing clear: AI isn’t just an assistant anymore. It’s becoming a co-strategist. This year ...

Shop with AI Mode lets users find, try on, and buy clothing in Google Search using personal photos and live price tracking.

Google says AI Overviews drive better clicks, but offers little new guidance – even as AI Mode threatens to further shrink ...

Google search impressions are up, but fewer users are clicking through to websites, according to new BrightEdge data.

Google’s Marketing Advisor is an AI-powered Chrome assistant that helps you manage campaigns and uncover growth opportunities ...

Google Discover is rolling out to desktop, which could be a big traffic win for publishers hurt by AI Overviews and ...

Google gives advertisers new ways to measure impact, activate first-party data, and optimize ROI across channels.