Warner Bros. Discovery to split
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Now, however, he’s given up everything from Discovery, just two years after his HBO Max–to–Max rebranding set the stage for HBO and Discovery properties to exist together online. After admitting last month that maybe that wasn’t the best idea,
Warner Bros. Discovery is splitting up after just over three years, and Wall Street is cheering. The spinoff will create a slew of new questions.
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For 15 years, Zaslav was Mr. Cable (being coached all the way by his mentor: “Cable Cowboy” John Malone). Zaslav defended the delivery system and the bundle for as long as he could — and then for a few years longer than that.
Zaslav will lead as CEO a new so-called “Streaming & Studios” company made up of WB Television; WB Motion Picture Group; DC Studios; HBO and HBO Max (including its international sports offering); WB Games;
The film and television giant will turn its cable networks, including CNN and TNT, into one company and its streaming and studios business into another.