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Barbie, Mattel and OpenAI

Deadline on MSN · 5h

AI Barbie? Mattel & OpenAI Team Up For Smart Toys & Games

The Barbie, Hot Wheels and Polly Pocket creator says it will use OpenAI’s technology to “bring the magic of AI to age-appropriate play experiences with an emphasis on innovation, privacy, and safety”. Their first product is expected to be announced later this year.

Business Standard · 11h

AI Barbie incoming? Mattel taps OpenAI to power next-gen smart toys, games

Mattel is working with OpenAI to create AI-powered toys and games, with the first product - likely an AI Barbie - expected later this year

CBS News on MSN · 4d

Barbie maker Mattel and OpenAI partner to develop AI-powered toys

The toymaker and ChatGPT developer are teaming up to develop toys and games that incorporate artificial intelligence.

Is AI Coming to Barbie?

Mattel and OpenAI announced a partnership that would bring artificial intelligence to a new line of the toymaker’s products ...

3don MSN

Would you buy your child a ChatGPT‑powered Barbie? I’m queasy at the prospect of a real‑life Small Soldiers scenario

Mattel is partnering with OpenAI to build AI‑powered toys, which might lead to some amazing fun, but also sounds like the ...

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