Makeup tutorials and reviews are some of the most popular content on YouTube, as they help people learn about new products as well as how to apply them. YouTube is now kicking that experience up a ...

Last year, Patrick Simondac — the makeup artist, digital influencer and entrepreneur known online as Patrick Starrr — noticed a trend of people going back to natural beauty looks during the pandemic.

If you love style as much as us, you know how addicting beauty YouTube videos are. Whether it's a haul, makeup tutorial, hair routine or first impressions, so many tips and tricks on makeup, hair and ...

Melody is ready for prom. She steps one foot forward through the slit of her burgundy dress to show black strappy heels as she poses for photos on a balcony. Her long brown hair and a sparkly choker ...

Since YouTube launched in 2005, it's transformed into a haven for makeup gurus and novices alike. Over the last few years, makeup vloggers have upped their game with challenges. Here's every YouTube ...

The YouTube star will act as host and mentor in a new beauty influencer competition series set to launch in spring 2020. James Charles is launching a competition series! The 20-year-old YouTube star ...

Missy Lynn is not someone to mess with. An Air Force veteran turned YouTube beauty guru, the 2017 T ODAY Style Hero is living proof that "girly girls" can often be the strongest people around. Missy ...