If you thought Rolex was conservative, think again. With this year’s releases, unveiled at Watches & Wonders Geneva, the brand resoundingly rebuffed its reserved reputation. It introduced major new ...

Building a serious watch collection does not begin with an heirloom piece or a rare vintage find. It begins with a decision: ...

The insane horological journey of Tom Brady continues apace with the spotting of yet another standout, gem-set Rolex. Spotted this week at the Cardinals vs. 49ers game, Brady rocked the Rolex ...

Rolex unveiled nine new watch designs for 2023, including a special-edition Cosmograph Daytona. The iconic Swiss brand introduced new colors, materials, and movements across seven of its mainstay ...

Rolex is considered a “one and done” timepiece by many — and for good reason. The iconic watchmaker’s Datejust, Submariner, Daytona, and other styles are timeless, contemporary heirlooms, often passed ...

Rolex just announced its novelties for 2024, and these releases are confirming our take on Watches & Wonders as a moment of iterative updates of classic watches. The 2024 collection is decidedly ...

The actor arrived wearing a 1908, the brand's newest dress watch ...

A&E Watches, a premier destination for luxury timepieces, is excited to promote its exclusive ‘His & Hers’ Rolex Collection, designed for couples who appreciate timeless elegance and precision ...

Update: Over the weekend, the Geneva Watch Auction: XIX officially took place and closed with 99% lots sold, achieving a grand sale of 35,959,720 CHF (around $39,667,167 USD) — significantly ...