This article originally appeared on Vogue Business. To receive the Vogue Business newsletter, sign up here. Experiential retail, meet Web3. Luxury Italian brand Salvatore Ferragamo’s new concept store ...

Why would anyone spend that much for a virtual shoe? By Alex Williams The market for collectible sneakers has skyrocketed in recent years. And until recently, so had the market for NFTs, or ...

Much like its real-life counterpart, the NFT sneaker world is all about exclusivity. Despite the fact that the digital shoes can’t be worn, consumers are willing to pay insanely high prices — $10,000, ...

Nike bought virtual sneaker designer RTFKT (pronounced "artifact") in December. Now, over $11 million has been spent on its first virtual sneaker set. Daniel Van Boom is an award-winning Senior Writer ...

Nike has filed a lawsuit against StockX for making unauthorized use of its sneakers as NFTs. The suit, which was filed Thursday in a New York federal court, accuses the resale platform of trademark ...

It’s been a year of great change at Salvatore Ferragamo. The luxury brand appointed Marco Gobbetti CEO last December, and in March, 26-year-old Maximilian Davis was named creative director. His debut ...

Digital fashion brand RTFKT Studios has launched a brand new NFT called Nike CyrptoKicks, and people have been buying them for astounding price tags. The NFT's, or non-fungible tokens, were launched ...

Would you pay thousands of dollars for sneakers you can't wear? When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. Nike and RTFKT have launched a ...

The much-hyped NFT sale by popular talk show host Ellen DeGeneres has fallen flat, with the comedian selling just five out of 10 available Gold editions of her “Woman With Stick Cat” nonfungible token ...

The NFT (non-fungible token) craze is showing no signs of stopping at the moment. The digital assets can be in any form: games, artwork, and even in unusual digital forms. The hype that NFT has ...

Here’s what’s in the closet of the future. A few pairs of sneakers, obviously. Maybe a hoodie. A watch. And—why not?—a pair of metallic-looking pants. This being the future, none of the clothes are ...