Add Yahoo as a preferred source to see more of our stories on Google. Scrolling through Instagram one day, my thumb stopped. Could it be? It was – I spied a bride wearing a custom scrunchie made up of ...

Never has a bit of fabric and elastic inspired such devotion and derision as the scrunchie, the iconic hair accessory worn by “Heathers” and Hillary Clinton alike. The last time we saw flocks of ...

Scrunchies, a seriously frivolous accessory, are being championed by NZ fashion. Why? Photo / Marissa Findlay The scrunchie dropped out of popularity throughout the 2000s. Now, NZ fashion designers ...

A new year means another 365 days of trends coming and going. Luckily for scrunchies — you know, the fabric hair ties that adorned '80s aerobics models and every female member of the Tanner family on ...