A business logo appears on all of the company letterhead, communications, marketing and advertising pieces of a business as a graphic representation or symbol for the company. Essentially, the ...

Why Kia’s confusing new logo might actually be good for business. A logo expert weighs in on “KN car” confusion and the wider design trend Kia’s logo exemplifies.

After working in marketing and advertising for years, I've rounded up the best logo maker apps, sites, and software. For me, the top tools streamline the design process, helping you make ...

Before you start thinking about designing a business card orpicking colors for your letterhead, you need a logo. Featuring yourcompany name, embellished with a little color and perhaps a ...

This is a great example of how personal brand logos can be both timeless and fun. It's a nod to his quirky sense of style, hits on a particular feature that his audience associates with him, and ...

Many small business owners spend weeks or months creating a business plan and days inventing the perfect company name, but another key element in marketing your brand is your logo. A logo is a ...

Although Anzalone could not say how many Starbucks parody products the Berryville, Ark.-based business had sold over the past year, the company sold 1.09 million "finished garments" in 2006 and ...

Sears is far from the first company to be criticized of copying another company's logo. In fact, famous companies from Starbucks to Disney have been involved in lawsuits to protect their logos ...

Burger King’s identity is getting a whopper of a refresh, with its first new logo in more than 20 years. Using colors inspired by its “real and delicious food,” the fast food chain unveiled ...

Walmart on Monday unveiled a new logo for the first time in nearly two decades, saying the redesign highlights its evolution while also serving as a nod to its past. Fox Business Personal Finance ...

Walmart last tweaked its logo in 2008, when it dropped the star used between Wal and Mart and combined the words into one. The new identity was tied with a period of slumping sales for the company ...