Marketo is the most user-friendly. LoopFuse is the most recommended by current users. Act-On is often most often chosen by non-tech SMBs. And while SAS put on a strong showing as both a very ...

In total, Marketo has raised $107 million since its 2006 inception. From the $107 million raised, Marketo said it has $70 million available in the bank, and plans to use this for growth, both ...

The printing industry is unique in that there are so many aspects of print, including the types, use cases, industries, and services, as well as the wants and needs of customers in how they interact ...

Marketing automation is critical to running an effective and scalable marketing team. As a result, it is exploding in popularity: experts expect the market to reach $11.46 billion by 2027. Many ...

Tips To Select Best Marketing Automation Software. Is the software customizable? Does the software support third-party integration? Does the vendor provide after–sales service or customer service?

Opportunities in the B2C marketing automation sector include leveraging AI for predictive customer journeys, managing regulatory compliance, fostering a unified campaign approach, and adopting ...

Better analytics are at the top of the agenda for marketing automation vendors, according to latest research report by Raab Associates. The July 2014 B2B Marketing Automation Vendor Selection Tool ...

DALLAS--(BUSINESS WIRE)--Thryv® (NASDAQ: THRY), the provider of the leading small business software platform, announced today it earned a spot on Constellation Research’s prestigious 2025 ShortList™ ...

Rocket CRM has released a set of enhancements to its marketing automation system within its customer relationship management (CRM) platform. The new functionality is intended to allow organizations to ...

eWeek content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More Business automation software automates repetitive and ...

Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. AI-powered marketing automation recorded a global corporate investment of approximately $94 ...