The chief executive of Denmark's Lego on Tuesday reflected on a tough year for the world's largest toymaker, and outlined the firm's long-term plans to stay relevant and "cool with kids." Lego said ...
When a small square ‘Smart Brick’ was combined with LEGO blocks assembled in the shape of a car, the sound of a starting ...
Lego CEO Niels Christiansen has repeatedly touted the importance of meeting kids where they are, noting during previous earnings reports that the company is competing for children’s time and attention ...