Google released a slate of new shopping ad products on Tuesday, upping the ante in commerce marketing as Amazon, Facebook-agram and Adobe ramp up their shopper ad businesses. Google’s new shopping ad ...
Ecommerce brands that have been resisting Google’s gentle nudges toward data-driven attribution can no longer drag their feet. The tech titan has eliminated all but two attribution models: last-click ...
It’s hard to turn a profit in ecommerce, and for a long time that didn’t matter. But as ecommerce has become a more prominent contributor to retailers’ bottom lines, and the cost of doing business ...
Last year, ecommerce and mobile commerce grew to reach $104.05 billion. eCommerce in 2016 all revolves around Google. Directly or indirectly, this search engine is the center of practically everything ...
Google’s John Mueller re-posted the results of an experiment that tested if ecommerce sites were accessible by AI Agents, commenting that it may be useful to check if your ecommerce site works for AI ...
Optimizing your e-commerce images for search engines can boost your traffic and revenue. Here are seven tips on how you can leverage image SEO. While the core Google search engine makes up a full 64.8 ...
Google’s domination of the online advertising market appears to have stalled since Amazon last year became the third-largest digital ad platform in the U.S. behind the Google-Facebook duopoly. Search ...
As the coronavirus has sent more shoppers online, Google, GOOGL after several failed attempts in the past, is again trying to grow its share of the e-commerce market. The question is, will it work ...
Google has flagged several apps made by a Chinese e-commerce giant as malware, alerting users who had them installed, and suspended the company’s official app. Ed Fernandez, a Google spokesperson, ...