I sat down to record this five-part crash course for anyone struggling to make Facebook ads actually work. Whether you're ...

So, you’ve launched your ad campaign. You’ve set up your targeting, written some punchy copy, picked a catchy image or maybe a video and hit "go." A few days pass, then a week, and you’re left ...

Scammers claim their wares enable buyers to run Facebook ads — including political ads in countries other than their own — without complying with the company’s verification requirements. Facebook ...

Scam ads on Facebook have evolved beyond the days of misspelled headlines and sketchy product photos. Today, many are powered by artificial intelligence, fueled by deepfake technology and distributed ...

The social network’s 'Why am I seeing this ad?' interface will outline how your activity on and off Facebook helps put a promotion in your feed. Meta is promising to give people deeper insight into ...

Subscriptions for user opting not to see personalised ads on its platforms will start from £2.99 a month for UK users.

You might already know that Facebook’s biggest strength isn’t the social media platform itself, but the user data it collects. The data we hand over without thinking twice is what this ...