To be successful, companies and their marketing leaders need to leverage insights into customer and consumer preferences and behaviors to make strategic decisions that can give them a competitive edge ...

Once a promising but mostly supportive tool, artificial intelligence now stands at the center of how businesses manage and interpret customer data. Its capabilities are reshaping industries, enabling ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

Victoria has over 15 years of experience in marketing across the commercial and third sector. As Corporate Marketing and Customer Insight Manager she oversees the development of targeted marketing ...

Companies such as Amazon, Canva, Meta, Notion, and Mayo Clinic are saving over 38 hours a week with Dovetail's new products and features that fully automate data analysis and insight discovery across ...

Artificial intelligence (AI) is transforming the world as we know it, and product management is no exception. It has the potential to revolutionize customer research, decision-making and much more, ...

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Countless companies spend millions on data analytics and AI projects without ever seeing a return. These initiatives promise to deliver actionable insights. But for business leaders concerned with the ...