Add Yahoo as a preferred source to see more of our stories on Google. Helen of Troy has acquired Curlsmith, a product line for textured hair, for $150 million. Curlsmith was founded by Michal Berski, ...

NEW YORK, Sept. 2, 2025 /PRNewswire/ -- Curlsmith, the leading curl care brand trusted by millions of curlies worldwide, is proud to unveil its latest campaign and brand refresh: "It's a Curl's World.

BOSTON, Aug. 25, 2025 /CNW/ -- Curlsmith, the beloved brand known for its high-performance curl care products, is thrilled to announce its launch at Sephora Canada, at select stores and online at ...

Those of us graced and often-times burdened with a head full of bouncy curls or waves are all too familiar with the trials and tribulations of battling frizz, particularly when summer rolls in. Just a ...

Those blessed with a mane of bouncy curls or waves know all too well the struggle against frizz, especially when summer arrives. A mere peek at the sun or a brief encounter with humidity can set off a ...

Indulge your curls with Curlsmith’s award-winning range. We’re giving one lucky reader the chance to win 11 hero products. From the strengthening Bond Curl Rehab Salve and lightweight Bonding Oil, to ...

Helen of Troy has acquired Curlsmith, a product line for textured hair, for $150 million. Curlsmith was founded by Michal Berski, a L’Oréal and Unilever veteran, in 2017. The business was born out of ...