Mented Cosmetics founders Amanda E. Johnson and KJ Miller (Photo provided by Mented Cosmetics) Mented Cosmetics changed the beauty industry for the better when it was founded in 2017. Mented Cosmetics ...
Wait, what? Cosmetics? Yes, you read that right, Sparky. In my recent chat with Kevin Hochman, Chief Marketing Officer, KFC U.S. at Yum! Brands we talked about marketing, of course but also cosmetics ...
Cosmetics are a major expenditure for many women, with the cosmetics industry grossing around 7 billion dollars a year, according to a 2008 YWCA report. Cosmetic retailers design advertising to alter ...
Today we see makeup as mainly used by women and in many work settings, women are expected to wear makeup and are considered unprofessional if they don’t. Why? It’s seen as a standard of looking “clean ...
Smashbox has sworn off print advertising and is relying on YouTubers to spread its message. Business has never been better. “It’s too conventional,” said Alexa Losey, a YouTube fashion vlogger with ...
Los Angeles, CA, April 19, 2022 (GLOBE NEWSWIRE) -- Etrnl Cosmetics, a division of Active Health Foods, Inc. (OTC: AHFD), announced today that it has signed National Positions, the award-winning ...
From 2014 to 2019 the Indian homegrown cosmetics brand SUGAR came a long way. In an exclusive conversation with Vineeta Singh, CEO, SUGAR Cosmetics, she talks about the brand's journey, vision, ...