In the spirit of full disclosure, I confess that I drank my last cup of coffee 35 years ago. So I shouldn’t care about the re-branding of a legacy Seattle coffee merchant. However, the new logo ...

You've probably never noticed it, but the Starbucks logo has a tiny, hidden detail. Here's how to spot it. Some like their coffee bold and black, while others take it sweet and sugary. No matter your ...

Russia's rebranded Starbucks is a "totally different" brand, one of its owners told The WSJ. Stars Coffee sells frappuccinos, writes names on cups, and has a logo similar to Starbucks'. Another owner ...

After years as Starbucks’ little-mentioned shadow brand, Seattle’s Best Coffee is stepping into the light with redesigned cups and signage, and a Facebook page to underscore its rapidly expanding ...

STARBUCKS is known for its delicious coffee and eye-catching logo, but it didn’t quite start out that way. While the taste of its coffee and teas has been consistent, the company has made various ...