Google’s head of Search says AI Overviews don't reduce the need to buy, which is keeping ad revenue stable as searches keep growing.

LONDON—New research from the fraud protection and privacy analytics platform Pixalate indicates that invalid clicks and fraud remain a major problem for programmatic ad transactions. Pixilate’s new Q2 ...

Display advertising can be powerful in influencing donations across channels and reminds us of the importance of being ...

Amazon’s exit from Google Shopping cut ad costs and boosted clicks, giving retailers a fresh opening as Google’s AI-driven ...

For internet users, one of the big threats is that they will click on a link or open an email that infects their computer or mobile device with the aim of stealing personally identifiable information ...

Ever click on an ad by mistake? You and the rest of internet-connected humanity. On Tuesday, Facebook said it’s going to stop counting those errant clicks in its reporting for ads served through ...

Having launched our paddles on Amazon about eight months ago and driven a whopping nine sales on the platform, it was time to ...

South Africa's Clicks Group said on Tuesday it will remove TRESemmé products, a Unilever Plc brand, from its shelves after an advertisement posted on the drug retailer's website was accused of being ...

When the year's largest television audience convenes for the Super Bowl on Sunday, advertisers will be spending an estimated $2.4 million for each 30-second cinema-quality commercial. But just as ...

Merchants are increasingly reliant on ads for product page views, and Amazon is benefitting. In July, 11% of product page views on Amazon came from ad clicks, up from just 8.8% a year prior and 6.9% ...