The beauty product that has become a make-up bag staple for adding color to lips and cheeks was originally made for a more private body part. Benefit Cosmetics customers were shocked to learn that the ...

Blush, specifically bright blush, is back, and thanks to Benefit Cosmetics, it’s easier than ever to get up close and personal with this beauty trend. Launching on May 24, Benefit’s WANDERful World ...

Add Yahoo as a preferred source to see more of our stories on Google. Purchases you make through our links may earn us and our publishing partners a commission. The Benefit Cosmetics x Scrub Daddy ...

This Benefit Cosmetics 3-piece set is a total steal at $39. This cult-favorite waterproof mascara is known for creating super ...

We've witnessed some unexpected collaborations over the years — HipDot x Tapatio, Tonymoly x Minions, E.L.F. x Chipotle, and Innisfree x Mentos, just to name a few relatively recent ones — so you'd ...

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The Benefit Cosmetics' Black Friday sale is the perfect time to grab all your makeup essentials at 30% off. Without a doubt, Black Friday is the best time to stock up on our everyday beauty products ...

This is the sixth installment of Allure's newest franchise, One to Watch, which highlights one brand-new, innovative product our editors are loving each month. Learn more about our submission process ...

Get ready to unwrap 24 days of beauty bliss with The Gorgeous Grocer, Benefit Cosmetics' holiday advent calendar filled with bestsellers and festive must-haves! From bold brows to fluttery lashes and ...

Benefit Cosmetics may be known for bulking up your brows and lashes, but now it's looking to seduce you in the coverage department. Introducing Hello Happy Soft Blur Foundation ($29). The brand does ...

The 20-year-old model from Northern Ireland is breaking down barriers in the beauty industry Kaitlyn is a former Assistant Style & Beauty Editor at PEOPLE. Benefit Cosmetics, known for its bestselling ...

What are the 10 best Benefit Cosmetics products at Sephora? Benefit Cosmetics is an award-winning beauty brand with some of the most unique products on the market. It’s no surprise the brand is a ...