YouTube added Amazon to its Shopping affiliate program for US creators. Here is what the change means for small brands buying ...
The integration means YouTube viewers can discover products while watching and then complete their purchases through Amazon.
The retailer just finally joined YouTube Shopping's affiliate program.
YouTube adds Amazon Affiliate Shopping tag, letting eligible U.S. creators tag products in videos, Shorts and livestreams.
The update turns product recommendations into a more direct revenue stream for creators, and for Amazon, the move puts its massive online marketplace inside one of the most popular video platforms.
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