NBC will start telecasting NBA games in the fall of 2025, and will feature the Super Bowl, the Winter Olympics and the NBA ...

February of 2026 cannot get here fast enough for the NBC ad sales team. The network will have an outstanding trio of tentpole ...

The asking price for a 30-second unit in the game, which will air on Feb. 8, 2026, is $7 million, multiple media buyers said ...

That includes broadcasting decisions. NBC will have the exclusive rights to Super Bowl LX in San Francisco on February 8, ...

The report said NBCU is seeking a “match” of ad dollars that would have Super Bowl sponsors commit a separate amount of money to other parts of the NBCU portfolio. The network is also believed ...

With NBCUniversal’s asking price for a 30-second ad in Super Bowl LX being $7M, some buyers are surprised at the cost.

The kickoff to Super Bowl LX is nearly a year away, but NBCUniversal is already at work trying to tackle ad dollars for the glitzy sports event. NBCU has already indicated it will seek around $7 ...

NBC declined to make executives available for ... customers showing that advertisers that only bought the Super Bowl ads that year missed out on 42 million potential viewers from the Olympics ...